Blog Archives for "Blackberry Apps" category

Downloads are the Wrong Success Metric for Branded Apps

Thursday, July 7, 2011

Mobile marketing is new. So we need to find new ways to measure it. Total app downloads sounds like the perfect number to present to management. It’s usually a fairly large number, it can be grabbed from the iTunes store or AppWorld and it will keep growing over time. This number is large but it [...]

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Website Driven Law Firm Apps

Thursday, May 12, 2011

Previously on this blog we took a look at Latham & Watkins’ Book of Jargon mobile apps which were the first glossary style mobile apps launched in the legal industry. L&W uses these apps to highlight a few of their key practice groups by increasing the circulation of glossary resources without increasing associated publishing costs. While glossary [...]

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Mobile Marketing: Apps vs. Mobile Website Data

Monday, May 2, 2011

When Panvista started developing mobile technology, there was a lot of confusion as to what the advantages of a mobile website vs. a mobile app were for marketing a business. To add to the confusion everytime an article covering this debate has appeared on a major technology blog, people from both sides of the argument [...]

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Davies launches mobile presence with Panvista

Thursday, April 28, 2011

Today Panvista Media is proud to announce that the Canadian firm Davies Ward Phillips & Vineberg LLP has launched their mobile web presence.  Davies is the first Canadian firm to launch bi-lingual mobile applications for communicating with their clients on the Blackberry platform, both these apps are powered by Panvista’s Joyspoon platform. The Davies mobile [...]

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Mobile Apps Emerge in the 2011 LMA Your Honor Awards

Friday, April 8, 2011

This week was the 25th annual Legal Marketing Association conference in Orlando, Florida. In addition to all the great break-out sessions and networking, the LMA announced this year’s Your Honor Awards. During the conference, the LMA takes a moment to recognize the best achievements made by legal marketing departments from around the world. Looking at [...]

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